How to Offer Patients the Best Elective Cosmetic Dentistry

Harvey Silverman, DMD

How many patients do you and your hygienist see in a day? Ten, 15, more—whatever that number happens to be, stop right now and count how many elective cosmetic cases you did yesterday. Be honest. Was it one? Two? Three? Or none.

If you are like many dentists, the answer may sadly be none. I recently gave a presentation to a dental society and asked the dentists in attendance to let me know how many cosmetic cases they did for the entire week. I started with zero and to my surprise every dentist in the room raised their hand. No one had done a single elective cosmetic dentistry case. That’s when I knew it was time to roll up my sleeves and get to work.

Elective cosmetic dentistry is one of the few opportunities where dentists can use their artistic talents to create beautiful smiles patients choose to treat. Today nearly every dentist performs elective cosmetic dentistry. Some of us do more cosmetic dentistry than others, but it is rare to find a dentist who does not enjoy offering cosmetic services to their patients.

Take Your Cosmetic Practice To The Next Level

Harvey Silverman, DMD

In this edition of Silverman On Smiles: Cosmetic Dentistry SOS I want to encourage you to consider the benefits of offering noninvasive veneers to your patients. It will make your elective cosmetic dentistry services more affordable while providing them with a beautiful, self-confident smile.

In the last edition in this series I described how a patient presented to the office, curious to learn if veneers could improve his smile. Finances were a concern and he had several job interviews. He has ruled out the possibility of orthodontia and did not like how the size and shape of his maxillary left lateral incisor made it look like he was missing a tooth. He wanted to know what affordable options were available.

The before photo shows the patients maxillary left lateral incisor. At times the patient feels as if it appears he is missing a tooth when he smiles.

Take Your Cosmetic Practice To The Next Level

Harvey Silverman, DMD

In this edition of Silverman On Smiles: Cosmetic Dentistry SOS, I want to encourage you to consider the benefits of being a proactive presenter when discussing elective cosmetic dentistry with your patients. When you do, it will directly impact your elective cosmetic dentistry practice with positive results.

Case Study

A patient presents to the office, curious to learn if veneers could improve his smile. The patient recently graduated from college and now has several job interviews. Preparing for his interviews he would like to enhance the appearance of his maxillary left lateral incisor and have a more self-confident smile. His chief concern is that when he smiles, the size and shape of his maxillary left lateral incisor often makes it look like he is missing a tooth. He wants to know what can be done.



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