Industry News

Detergent For Dental Instrument Cleaning Deemed Best in its Class by EPA Program

CHICAGO, IL – December 3, 2010 –Hu-Friedy, a global leader in the manufacturing of dental instruments, announced today that Enzymax Earth, the company’s line of environmentally friendly detergents for the cleaning of dental instruments has been evaluated and approved by the Design for the Environment Program.

Read more: Hu-Friedy Gets Design for the Approval for Enzymax Earth

SOUTH JORDAN, Utah, December 2, 2010 – Earlier this week, Ultradent Products, Inc. was announced as the winner over eBay in the “Reach Higher” food drive.  Ultradent employees won the competition with an impressive total of 68, 549 pounds of canned food - a 60,000 pound increase over Ultradent’s first food drive in 2007.  Ultradent and eBay combined donated over 100,000 pounds of canned food to the Utah Food Bank! 

Read more: Ultradent Beats eBay in “Reach Higher” Food Drive!

Sesame Members retain greater website traffic with onsite blogs

Seattle, WA – December 1, 2010 – Sesame Communications, a dental industry pioneer in online patient connection systems, announced today the launch of its blogging service that allows dental professionals to bring their blogs on their practice websites. Sesame conducted research in November 2010 on onsite blogging and its impact on Search Engine Optimization (SEO) and website effectiveness, particularly in the increasingly competitive online dental market. Sesame research confirmed that onsite blogging resulted in 32% greater website traffic, with users spending 38% more time on the site and looking at 30% more pages per visit. To that end, Sesame Search 2.0 is now bundled with an installation of onsite blogging software for Sesame Members to share in the benefit of additional website traffic and audience retention.

Read more: Sesame Communications Launches Onsite Blogging on Practice Websites