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Todays Dental NewsXaña’s Marketing Gold
Want a Memorable Dental Brand? Create Something Worth Remembering
Last week I was talking to a client about the long term vision for...
Todays Dental NewsXaña’s Marketing Gold
Dental Social Media – A Love/Hate Relationship
Social media celebrates its 25th birthday this year. Amazingly, social media was not invented...
Todays Dental NewsXaña’s Marketing Gold
What Does “Normal” Dental Marketing Look Like?
There’s a well established psychological concept in marketing called social proof. Essentially, social proof...
Todays Dental NewsXaña’s Marketing Gold
Dental SEO is Dead? Poppycock
Every few years, the rumors resurface. “SEO is dead!” a dental client will dramatically...
Todays Dental NewsXaña’s Marketing Gold
Don’t Buy Into the Hype
Dental marketing is a waste of money. There, I said it. I know you’ve...
Todays Dental NewsXaña’s Marketing Gold
Xaña’s Marketing Gold
As a dentist, your number one priority will always be patient care. And yet...
Todays Dental NewsXaña’s Marketing Gold
Teach Your Team This Four-Letter Word If You Want To Grow
Teach Your Team To Sell What is it about four-letter words that make us...
Todays Dental NewsXaña’s Marketing Gold
Yelp Terrorists and Keyboard Warriors: 5 Critical Steps For Managing Your Reputation Online
Uber was one of the first companies to create two-way accountability for both riders...
Todays Dental NewsXaña’s Marketing Gold
Dental Marketing SOS: Is Your Practice Drowning?
Dot-dot-dot. Dash-dash-dash. Dot-dot-dot. You don’t have to be a sailor to know the international...
Todays Dental NewsXaña’s Marketing Gold
How to Manage Karens, Vaccination Hall Monitors, and the Easily Offended
There used to be a time when patients had respect for you. They followed...