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Todays Dental NewsXaña’s Marketing Gold
Dental Marketing Isn’t a Laughing Matter (But Maybe it Should Be)
As a dentist, you obviously take the care and well-being of your patients seriously....
Todays Dental NewsXaña’s Marketing Gold
The Love/Hate Relationship Between Dentists and Marketing
Would I call dentistry and marketing a perfect match? Sometimes, yes. Sometimes… not so much. When...
Todays Dental NewsXaña’s Marketing Gold
Dental Marketing in 2023 – Already?
If you’re anything like me, you are currently heads down in your work, with...
Todays Dental NewsXaña’s Marketing Gold
Want a Memorable Dental Brand? Create Something Worth Remembering
Last week I was talking to a client about the long term vision for...
Todays Dental NewsXaña’s Marketing Gold
Dental Social Media – A Love/Hate Relationship
Social media celebrates its 25th birthday this year. Amazingly, social media was not invented...
Todays Dental NewsXaña’s Marketing Gold
What Does “Normal” Dental Marketing Look Like?
There’s a well established psychological concept in marketing called social proof. Essentially, social proof...
Todays Dental NewsXaña’s Marketing Gold
Dental SEO is Dead? Poppycock
Every few years, the rumors resurface. “SEO is dead!” a dental client will dramatically...
Todays Dental NewsXaña’s Marketing Gold
Don’t Buy Into the Hype
Dental marketing is a waste of money. There, I said it. I know you’ve...
Todays Dental NewsXaña’s Marketing Gold
Xaña’s Marketing Gold
As a dentist, your number one priority will always be patient care. And yet...
Todays Dental NewsXaña’s Marketing Gold
Teach Your Team This Four-Letter Word If You Want To Grow
Teach Your Team To Sell What is it about four-letter words that make us...