PARSIPPANY, New Jersey—October 20, 2010—The Dental Integrators Association (DIA) today announced that it has named 14th Floor Solutions as its marketing agency. According to DIA president and founder Jeffrey Weiss, “We feel that the DIA offers a very attractive value proposition to dental practices, and we are confident that 14th Floor’s unique blend of strategic insight and creative thinking will help us drive awareness of and interest in our
organization.”
Wesley Robinson, DIA Board member and Marketing Committee Chairman, added, “We could not be more pleased with the work 14th Floor has done to date developing our logo, website, advertising and literature.”
About the Dental Integrators Association
The Dental Integrators Association comprises over 20 independent technology firms around the U.S. that are exclusively dedicated to providing computer technology integration services to dental practices. All DIA members are sworn to uphold the DIA Standards Statement, the industry’s only published standard of care that clearly spells out the approach taken by members to provide the highest quality, most responsive, and most economical service possible for their clients. For more information, call (888) 249-0559, or visit www.dentalintegrators.org.
About 14th Floor Solutions
Strategic marketing agency 14th Floor Solutions, LLC was founded by CEO (Chief Elevator Operator) John Pohl in 2007 to provide provocative branding, advertising, public relations and strategic planning services. The agency delivers StrategiCreativity, which it defines as creative solutions built upon compelling strategic foundations, to over 15 clients in the dental, medical and consumer product industries. For more information, visit www.14thfloorsolutions.com or John Pohl’s blog, www.viewfromthe14thfloor.com.
