Pop Sonic has donated bamboo toothbrushes to 49 nonprofit organizations providing dental services to children in need. The donation, valued at $137,500, was the result of the company’s GetGive campaign.
Through the campaign, Pop Sonic pledged to donate one toothbrush for each item sold at shoppopsonic.com to America’s ToothFairy, a nonprofit that provides resources for safety-net dental clinics and oral health organizations serving children from low-income families and communities with restricted access to dental care.
Millions of children in the United States lack access to proper oral healthcare and dental services, according to America’s ToothFairy. Children living in poverty have a higher rate of tooth decay and are less likely to visit a dentist, the nonprofit said.
Also, children who suffer from tooth decay miss school, have trouble eating and sleeping, and risk infections that could lead to long-term health problems and even death, America’s ToothFairy said, adding that access to basic dental hygiene products is essential in avoiding dental disease.
“At Pop Sonic, we believe that everyone should be able to have access to high-quality oral care products,” said Jeff Miller, president and CEO of Pop Sonic. “Many families are really struggling right now. America’s ToothFairy made it easy to step up and help those who need it the most.”
America’s ToothFairy serves 57 nonprofit partners nationwide, including Children’s Dental Services (CDS) in Minneapolis, Minnesota.
“We had a family of five come into our office that had lost their toothbrushes during a recent move and had gone without for several days,” said Sarah Wovcha, CDS executive director. “We were able to provide them with new ones thanks to this amazing donation. The kids were very excited!”
“It’s surprising how often we learn from children that they don’t have a toothbrush or are sharing one with the entire family,” said Jill Malmgren, America’s ToothFairy executive director.
“Of course, we know this is terribly unhealthy and can be particularly dangerous during a pandemic. We are especially grateful for Pop Sonic and their commitment to provide disadvantaged kids with the basic tools they need to stay healthy,” Malmgren said.
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