BruxZir Celebrates 10-Year Anniversary

Dentistry Today

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Glidewell Dental is celebrating the 10-year anniversary of BruxZir Solid Zirconia, which is the number one prescribed brand of monolithic zirconia and has been used to create more than 20 million smiles around the globe, according to the company.

“We are truly humbled that BruxZir has earned such widespread trust and is the only zirconia brand requested by name, said Jim Glidewell, CDT, president and CEO of the company.

“We originally developed BruxZir to give clinicians a tooth-colored alternative to cast gold restorations. Now BruxZir has become the leading, lasting, and loved brand by dentists and patients around the world,” Glidewell said.

When BruxZir Solid Zirconia was launched in 2009, it primarily was used in the posterior due to its fracture-resistant nature. It now is prescribed for a range of restorations including crowns, bridges, veneers, screw-retained crowns, full-arch implant prostheses, inlays, and onlays. 

BruxZir Solid Zirconia is available in BruxZir Full-Strength, which is engineered to withstand the toughest oral challenges, and BruxZir Esthetic, which boasts strength, translucency, lifelike vitality engineered for the anterior, and enhanced shade matching for predictable results. 

Clinicians Report has recognized BruxZir Full-Strength as “Best in Class” after an eight-year clinical performance study that found 100% survival, zero terminal fractures, and minimal wear on opposing dentition.

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