Curaden is further strengthening its core competence in prophylaxis: After extensive and persistent investments in its own Academy, in education and in its own iTOP training concept, Curaden is going one step further and beyond its own company boundaries. Curaden has found an exciting new partner in the International Team for Implantology (ITI), a leading academic organization promoting evidence-based education and research in implant dentistry.
Together, the partners, who have signed a sponsorship agreement, want to make greater advances in prevention and care. For example, the so-called peri-implantitis is to be combated. This destructive inflammatory process can attack the soft and hard tissues surrounding dental implants and is responsible for much personal suffering and high healthcare costs.
Curaden is one of the first sponsoring partners in a new ITI initiative aimed at building longer-term relationships with a small number of companies in the industry. Curaden, a Swiss company operating in more than 80 countries, will work more closely with the ITI for an initial period of three years.
The agreement will primarily cover ITI congresses and symposia, as well as the provision of education materials to the ITI community in its field of expertise. Curaden thus joins a select group of companies known as industry partners of the ITI.
“This global ITI initiative is based on a modular sponsorship approach that allows us to address the individual needs of our sponsors,” said Charlotte Stilwell, ITI President. “It represents a mutually beneficial, longer-term commitment made by carefully selected companies that share similar educational and scientific evidence-based principles as the ITI. We are delighted to welcome Curaden on board.”
“For Curaden, this new collaboration is a big step in the right direction,” said Curaden owner and CEO Ueli Breitschmid. “It will further develop our global network and strengthen the power we already have as a unique player in the fight for prevention thinking. Maintenance is an important topic, also for the ITI – this is where we can put a lot of our know-how. We will benefit from each other especially in education and in the area of appearances and recognizability – and that worldwide.”
About Curaden
Curaden is a leading global provider of holistic oral health concepts. For more than 65 years, the company has been known for oral care products and solutions – starting with prevention.
Better health for you» is the philosophy at the heart of everything the company does, whether in a globally active academy or in services for dental professionals.
This credo emphasises the importance of oral health and its direct relation to general health. Whether it is an interdental brush, a toothbrush with specially fine and accurately arranged filaments, an electronic sonic toothbrush, a mouth rinse, a baby kit or the gentle toothpaste: the products and total solutions, the worldwide subsidiaries and affiliates as well as the Curaprox brand signal with their colourful playfulness that health should have to do with pleasure and not with pain. The growing number of fans proves this.
About the ITI
The International Team for Implantology (ITI) is an academic association that unites professionals around the world from every field of implant dentistry and related disciplines. The ITI’s purpose is to engage and inspire the global dental profession to strive for excellence in implant dentistry for the benefit of the patient.
ITI Fellows and Members regularly share their knowledge and expertise from research and clinical practice at meetings, courses and congresses with the objective of continuously improving treatment methods and outcomes to the benefit of their patients.
In more than 40 years, the ITI has built a reputation for scientific rigor combined with concern for the welfare of patients. The organization focuses on the development of well-documented treatment guidelines backed by extensive clinical testing and the compilation of long-term results.
The ITI funds research as well as Scholarships for young clinicians and offers a wealth of educational activities, courses and events both on- and offline to ensure a life-long learning journey for all professionals in implant dentistry. The organization also publishes reference books such as the ITI Treatment Guide series and operates the ITI Academy, a peer- reviewed, evidence-based e-learning platform with a unique user-centric approach.
