marketing

Finding Your Perfect Patient Match: Unlocking Your Dental Marketing DNA

For the past 25 years, I’ve been helping dental practices grow, thrive, and, most...

Compete Where It Counts: Why Your Practice’s Online Presence Matters

Many dental practices believe they don’t need to worry about the competition down the...

Patient-Centric Marketing: How Dental Practices Can Build Trust and Loyalty

Dentistry is about more than just creating healthy smiles. It’s also about fostering strong,...

Identity Dental Marketing Helps Drive Record New Patient Numbers

Identity Dental Marketing, a trusted marketing partner for dental practices since 2009, is thrilled...

Using Patient Testimonials in Dental Practice Marketing

Patient success is the hallmark of a successful dental practice. There is no better...

The Power of Omnichannel Marketing: Uniting Direct Mail and Digital Advertising for Dental Practice Success

In today’s digital age, it may seem surprising to consider traditional methods like direct...

4 Tips to Inject Some Life into Your Marketing

Is your practice the victim of boring marketing? Marketing can be a daunting task...

The Power of Internal Marketing

I recently had the opportunity to present a seminar to a group of emerging...

The Love/Hate Relationship Between Dentists and Marketing

Would I call dentistry and marketing a perfect match? Sometimes, yes. Sometimes… not so much. When...

3 Things You Should Change in Your Marketing Right Now

Has your marketing strategy been producing the results you want? Do you feel like...