marketing

Use Online Video to Build Your Dental Brand

In an era where consumers have multiple media choices just a click away, video...

Target New Neighbors to Grow Your Practice

Where have all the good neighbors gone? It seems that as we become busier,...

Image Advertising Attracts Long-Term Patients

Advertising is as old as a merchant in ancient Babylonia crying out the value...

Report Examines “What Dental Patients Want”

“What Dental Patients Want” reveals the attitudes that patients have towards dentists and dentistry...

Celebrate Dental Implant Month This August

More than 120 million Americans are missing one or more teeth, and 35 million...

Responsive Websites Attract New Patients

Many of your patients and potential patients are part of today’s agile, mobile, tech-savvy...

How to Get Your Dental Practice Started on Social Media

If your practice isn’t active online, then it basically doesn’t exist to today’s modern...

E-Cigarette Vapors Kill Oral Skin Cells

Despite claims to the contrary, e-cigarettes might not be significantly safer than tobacco cigarettes....

Ignore the Business Side of Your Practice at Your Peril

Most dentists need to take a step back and improve the business side of...

Direct Mail Marketing Wastes Time and Money

Do you need more mail in your life? I didn’t think so. I can’t...