marketing

Five Signs You Should Invest in Digital Marketing

In today’s modern, tech-savvy world of instant communications, effective marketing is the lifeblood of...

How to Recruit and Hire Great Dental Employees

Practice owners have to hire a variety of personnel, including hygienists and assistants, receptionists...

10 Creative Ways to Get New Patients

For the average consumer, choosing a dentist can be as painful as pulling teeth....

The Value of Your Patients

You are a professional and your practice reflects your commitment to your profession. Dentistry...

New Rule Gives FDA Authority to Regulate E-Cigarettes

The US Food and Drug Administration (FDA) has finalized a rule that extends its...

Deliver Personalized Patient Interactions on Your Website

One of the first places that potential patients will visit on their journey to...

Shuman Launches Cellerant Consulting Group

Dr. Lou Shuman has launched Cellerant Consulting Group, which aims to bring together leading...

5 Marketing Practices Most Dentists Get Wrong

As a dentist and a business owner, you’ve got a lot on your plate....

Your Practice’s Website Needs to Grab Short Attention Spans

In today’s fast-paced information era, your patients and potential patients constantly ply the Internet,...

Use Video to Educate Patients and Keep Them Loyal

Attention to detail is one attribute that separates good dentists from great ones: the...