practice management

Innovation Center to Showcase the Latest Dental Technology

The West Virginia University (WVU) School of Dentistry will partner with the Center for...

Add Video to Your Marketing Strategy

Using digital technology and social media for marketing is nothing new. Whether the content...

3M Scanner Now Connects to Dentrix

Dentists who use 3M’s True Definition Scanner now can place a record of their...

Use Lead Validation to Attract More New Patients

Dental practices engage in online lead generation marketing such as search engine optimization and...

Why Native Advertising Is a Value-Rich Marketing Option

Change and disruption have become the hallmarks of the digital advertising space. In this...

Integrate Your Marketing to Improve Your Results by as Much as 81%

Direct mail marketing as we know it has been around for more than a...

Why Dentists Have Bad Months

Probably every dentist has had months when the phone just wasn’t ringing. There’s a...

Use Teamwork to Grow Your Practice and Improve Your Life

Wouldn’t you like to improve the productivity and efficiency of every member of your...

Is Your Marketing Campaign Tricking or Treating Your Patients?

You’re busy, so when you hire a marketing company to help you promote and...

Use “Social First” Digital Marketing to Win New Patients

Social platforms are quickly becoming the gateway for brand discovery. Their use is no...